Now a day investors are young and they want to see their money used responsibly and are investing in funds and businesses based on their social and environmental authorizations.
Expected returns are only quoted as a top priority by 10 per cent of the millennials surveyed.
Previously the performance of investment on the top was for a paltry 7 per cent, while risk tolerance was ranked by only 4 per cent.
The research has mentioned underscores that with the traditional factors are significant factors in millennial investors. Investment planners are no longer enough to understand the factors.
As responsible capitalizing develops increasingly normal, and millennials develop the main recipients of the transmission of prosperity, we can also imagine official investors, such as pension funds, amongst others, to pile into ESG over the next few years.
But the same report also found that fund managers emphasise on the incorrect kinds of businesses when screening companies out.